With all the hype around this year's USA presidential election, Barbie has taken the opportunity to create an inspiring duo that will allow young girls to grow up visualizing what leadership looks like. The creators behind this Barbie duo believe that this will spark a meaningful conversation about women and leadership.
The idea to create these new inspiring dolls came from a study that showed that 68% of girls are not encouraged to pursue careers as politicians. Barbie saw this as an opportunity to change that.
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